by Vic | Sep 19, 2019 | News, Strategies, Technology
In his two years in the role, Dunkin’ Brands’ CMO Tony Weisman has led the company through a rebrand, updating Dunkin’s image to reflect its growing beverage priorities; expanded brand partnerships, working with companies that may not seem obvious for a...
by Vic | Sep 18, 2019 | News, Strategies, Technology
Few marketing buzzwords seem to elicit more attention than social media. That’s because when a social media campaign is creative and well-executed, it can prove a powerful addition to your marketing arsenal. But with so much competition for attention, ever-adapting...
by Vic | Sep 15, 2019 | Branding, News, Technology
Apple this week finally put numbers around its long-delayed TV+ subscription-video service, including a price, $4.99 a month. It’s a bargain, but delivers only a handful of shows at launch. The offerings will presumably fill out quickly; after all, the...
by Vic | Sep 14, 2019 | Branding, News, Social Media, Technology
17 Law Firm Marketing Strategies for 2019 Is 2019 the year that you finally take control of your firm’s marketing? I hope so. Imagine being at the top of Google for your keywords; receiving high-quality, qualified traffic; growing your client base, and increasing...
by Vic | Sep 13, 2019 | News, Strategies, Technology
8 Examples of Brilliant Instagram Marketing Since Instagram’s inception, the platform has redfined social-media engagement. It is now the ultimate territory marketers set out to conquer, meaning competition is fierce and success has become increasingly elusive....
by Vic | Sep 11, 2019 | News, Technology
Anti-Amazon Artillery: Pointy Announces New Ways To Turn Search Into Store Visits When retail tech startup Pointy announced its plan to create a business based on helping local retailers boost their search results and draw more customers to their stores, it was met...
