by Vic | Nov 20, 2019 | Branding, Digital Marketing, Strategies
Data is fast becoming the most valuable commodity known to man. As an infinite resource with evolving applications, the pace at which organizations can acquire, manage the flow of, and leverage data is becoming a crucial factor in the future success of businesses,...
by Vic | Nov 20, 2019 | Branding, Digital Marketing, Strategies
Whether you are Nike, Starbucks, or a life science startup, you have a story to tell. A story about the moment when the spark of inspiration and discovery shaped a disruptive therapy that could help change lives. But the truth is, many startups are still in a research...
by Vic | Nov 19, 2019 | Branding, Digital Marketing, Strategies
Warby Parker Rolls Out Scout, Its First Contact Lens Brand After setting trends in both eyeglasses and direct-to-consumer business models over the past decade, Warby Parker is getting into contact lenses. Starting today, customers can shop Scout by Warby Parker and...
by Vic | Nov 17, 2019 | case-studies, Strategies
6 Tips For Small Business Saturday There is a lot of excitement surrounding the upcoming Small Business Saturday on November 30. No doubt there are different strategies and tactics for smaller businesses versus Fortune 500 size businesses, but in the end, all...
by Vic | Nov 16, 2019 | Branding, News, Strategies, Technology, Trends
Fans Getting Charged Up To See Ford’s New Electric Mustang SUV The Mustang — one of the most quintessentially American cars — is about to kick off a new chapter. After years of secrecy, Ford is unveiling the Mustang Mach-E, an electric SUV “inspired”...
by Vic | Nov 15, 2019 | Branding, Strategies, Trends
NBC Universal is seeking about 10 marketers as sponsors for the launch of its Peacock streaming service, with packages costing as much as $25 million, according to people familiar with the pitch. Currently, the company is out with a $25 million package and a $15...
