by Vic | Aug 27, 2019 | case-studies, News
In the 1980s, Johnson & Johnson needed a reliable supply of opium for a popular product, Tylenol with codeine. So the health care conglomerate, better known for baby shampoo and Band-Aids, bought a business that grew and processed opium poppies in faraway...
by Vic | Aug 25, 2019 | News, Technology
Facebook announced week that it would block the conservative news site The Epoch Times from advertising on its website. Too bad that it took a media report to get the social network to take action. NBC News reported that The Epoch Times of trying “to obfuscate its...
by Vic | Aug 23, 2019 | case-studies, News
Streaming Video Will Soon Look Like the Bad Old Days of TVBy 2010, nine in 10 American homes were subscribed to a pay-television service. Many had also come to hate it.Whether delivered by satellite, cable, fiber-optics, radio tower or DVR, “traditional” television...
by Vic | Aug 23, 2019 | case-studies, News
Marketers say automation is a key focus but many lack skills While digital transformation is at the top of the agenda for most marketers, many feel they are not receiving the right training or support from employers to equip them with skills for the future. Marketers...
by Vic | Aug 22, 2019 | Digital Marketing, News, Uncategorized
Facebook’s Privacy Tool Is Here and Here’s What Advertisers Need to Know Facebook recently announced that it will finally roll out its long-promised “Clear History” tool, now known as “Off-Facebook Activity.” The tool will show users the information third-party...
by Vic | Aug 21, 2019 | Branding, case-studies, Digital Marketing, News
The first Popeyes tweet seemed innocent enough — a photograph of the chain’s new fried-chicken sandwich (chicken breast, brioche bun, pickles, sauce) beneath an artfully garbled caption: “So. Good. Forgot. How. Speak.” But as a social media battle has captivated the...