by Vic | Aug 21, 2019 | Branding, case-studies, Digital Marketing, News
The first Popeyes tweet seemed innocent enough — a photograph of the chain’s new fried-chicken sandwich (chicken breast, brioche bun, pickles, sauce) beneath an artfully garbled caption: “So. Good. Forgot. How. Speak.” But as a social media battle has captivated the...
by Vic | Aug 20, 2019 | Digital Marketing, News, Uncategorized
The process of marketing is important in bringing new clients to your law firm. But once they are on board, it is not just about retention. Existing customers can be your finest marketing asset. Keep reading to learn some tips for improving your marketing strategy by...
by Vic | Aug 17, 2019 | Digital Marketing, News
At its apex, Tumblr had more users than both Instagram, now estimated to be worth close to $200 billion to parent Facebook , and Pinterest , which has a market cap of nearly $18 billion. In 2013, Tumblr sold to Yahoo for $1.1 billion. On Monday, the parent company of...
by Vic | Aug 13, 2019 | case-studies, Digital Marketing, Technology
Interest-based advertising in digital has transformed how consumers, brands and publishers interact. Lately however, as frequently happens among the self-appointed digital intelligentsia, a number of articles have popped up that seem to call ads personalization into...
by Vic | Aug 12, 2019 | case-studies, Digital Marketing, Strategies
In 2019, high-authority links remain highly correlated with rankings. However, acquiring great links is becoming increasingly difficult. Those of you who operate publications of any variety, especially those who enjoy high domain authority, have likely received...
by Vic | Aug 10, 2019 | Digital Marketing, Strategies, Technology
Facebook advertising is a powerful tool for expanding your social media marketing reach while targeting an intended audience. The social media platform allows you to narrow down the exact demographics your business aims to gain as customers. However, following...