by Vic | Aug 5, 2019 | News, Sports
Moments after the United States women’s soccer team won the World Cup last month, Nike released a bracing commercial celebrating the championship as a triumph of female empowerment. “We will keep fighting not just to make history, but to change it, forever!” the ad’s...
by Vic | Aug 4, 2019 | Digital Marketing, Technology
Five Hacks To Make The Most Of Your Social Media Strategy So, you’ve spent all this money on an advanced social listening tool to help your business make the most of its social media strategy. Now what? Here are five hacks that can take your social performance from...
by Vic | Aug 3, 2019 | Digital Marketing, Technology
Why Advertisers Will Use Video Content For Effective Marketing In 2020 Gone are the days when marketers had to buy ad space after negotiating with various rival companies; today, every nation of the world is adapting to an approach which is “digital-first” and the...
by Vic | Aug 2, 2019 | Digital Marketing, Technology
Take a moment and Google “product marketing.” What you’ll find are endless blog posts and articles all trying to explain what exactly product marketing is, and it’s not hard to see why. At best, product marketing’s fit within an organization can be...
by Vic | Aug 1, 2019 | News
The CEO of Gillette said he does not regret his company’s controversial marketing campaign inspired by the #MeToo movement, despite losing some loyal customers over it. Gary Coombe called the loss of revenue from those customers a “price worth...
