Amazon Has A Good Night at The Emmys and Advertising Week Kicks Off In NYC: Monday Wake-up Call

There was a final triumph for HBO’s “Game of Thrones” last night at the 71st Primetime Emmy Awards, with the show picking up 12 awards including best drama series. As the New York Times points out, that means the fantasy series ties the record for the most wins in that prestigious category with legendary shows like “The West Wing,” “L.A. Law,” “Mad Men” and “Hill Street Blues.”

Elsewhere, it was a very good night for Amazon. Its British comedy “Fleabag” picked up three awards, including best actress in a comedy for its creator and star, Phoebe Waller-Bridge, while there were two awards for “The Marvelous Mrs. Maisel.” Not only that, Amazon’s Alexa also got a plug during the show, announcing the names of nominees for best actress in a comedy in a Kimmel/Colbert segment.

The night wasn’t a great one for Netflix, which went away empty-handed in the biggest categories. Meanwhile, with both “GoT” and “Fleabag” having ended their runs, advertisers will be on the lookout for new hits as the primetime season kicks off this week.

Advertising Week is here
Brace yourselves: Advertising Week kicks off in New York this week, with all manner of industry shenanigans planned. Rest assured, Ad Age staff will be on the ground reporting, moderating panels and making sure you’re up to date with what’s going on. But, asks Lindsay Rittenhouse in Ad Age’s Special Report out this morning, how much does the event, now in its 16th year, still really matter?…[Read More]

Roger Chiocchi

A life-long advertising and marketing professional, Roger is VP-Marketing at Signature Brand Factory. Prior to that he spent 20+ years on Madison Ave as a Sr. VP at Young & Rubicam and President of Y&R subsidiary, The Lord Group.

 

email: grow@sig-brand.com

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